
CRM applications: Real-time engagement. Unified platform.
Pega’s AI powered CRM Suite is transforming the way enterprises drive greater engagement across the entire customer journey.

Explore the Pega CRM Suite
Move past traditional CRM systems to a true journey-enabled, customer engagement suite. Learn how Pega is helping enterprises revolutionize their customer engagement with end-to-end automation and real-time AI on the only unified CRM platform.
Engage customers with real-time 1:1 marketing on any channel.
Intelligently guide sales professionals and automate the sales process.
Serve, satisfy and engage every customer with digital customer service.

Infuse real-time AI into every customer engagement
There’s nothing artificial about Pega’s proven AI. This always-on brain gets results. Using pragmatic artificial intelligence and decision management, you can improve response rates by up to 6X, NPS by 30 points, and get ROI as high as 500%.
Analyst Reports

Analyst Report
Learn how the leading Customer Engagement Center vendors compare on cost-to-value and ability to predict customer behavior.

Analyst Report
Pegasystems was recognized for driving “business outcomes with a veritable RTIM powerhouse.”

Analyst Report
Pega was named a category leader with highest scores for Know Your Customer (KYC) applications.

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"I’m very confident in saying that if we didn’t have Pega, we would find it difficult to respond to customer needs."
See how ANZ transforms global business operations with Pega.