CRM Applications - New

A New Era of Customer Engagement

Pega provides an always-on, digital customer brain that allows you to put your customer squarely in the center of your business across marketing, sales and service interactions. Powered by predictive analytics and AI, this brain senses your customers’ moments of need, and allows you to reach out with real-time relevance. The result is genuine engagement that delights your customers and drives your bottom line.

CRM Applications for Real-Time Engagement

Pega’s AI powered CRM Suite is transforming the way enterprises drive greater engagement across the entire customer journey.

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Move past traditional CRM systems to a true journey-enabled, customer engagement suite. Learn how Pega is helping enterprises revolutionize their customer engagement with end-to-end automation and real-time AI on the only unified CRM platform.

Explore the Pega CRM Suite

Marketing

Engage customers with real-time 1:1 marketing on any channel.

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Marketing

Sales Automation

Intelligently guide sales professionals and automate the sales process.

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Sales Automation

Customer Service

Serve, satisfy and engage every customer with digital customer service.

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Customer Service

Customer Decision Hub

Infuse real-time AI into every customer engagement

There’s nothing artificial about Pega’s proven AI. This always-on brain gets results. Using pragmatic artificial intelligence and decision management, you can improve response rates by up to 6X, NPS by 30 points, and get ROI as high as 500%.

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Gartner Recognizes Pega as a Leader

Gartner Magic Quadrant for the CRM Customer Engagement Center

Learn how the leading Customer Engagement Center vendors compare on cost-to-value and ability to predict customer behavior.

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