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Meet Pega GenAI™,
the first generative AI
for the enterprise.

The big bang of enterprise productivity is here

Adapt responsibly

Now is the moment to lean into rapid, AI-driven innovation to boost productivity and creativity across your full customer journey. With Pega GenAI™,  AI and automation do the heavy lifting, so your people can focus on the good stuff. And with enterprise-ready governance built in, you can innovate with confidence.

Your vision, realized at scale with Pega GenAI™

Go from revolutionary idea to enterprise app in minutes

Go from revolutionary idea to enterprise app in minutes

with AI-generated low-code

Boost low-code productivity & empowers a new generation of developers. 

  • Automatically turn ideas into workflows
  • Let AI map integrations to back-end systems
  • Generate test data on-the-fly
  • Guide developers with conversational suggestions

Engage customers with vibrant content

with AI-led strategy optimization

Let AI lead a continuous optimization loop – uncover opportunities, generate content, and engage.

  • Get actionable insight into underserved segments
  • Auto-generate new treatments to improve engagement
  • Automatically learn which message is the right fit for each customer
Engage customers with vibrant content
Streamline every single customer touchpoint

Streamline every single customer touchpoint

with an AI-powered assistant for agents and chatbots

Supercharge agent productivity and transform chatbots to self-service superstars.

  • Distill interactions, transcripts, and knowledge into concise interaction summaries
  • Broaden chatbot skills with auto-generated training datasets
  • Dynamically train & assess agents with autonomous customer simulations 

Unlock an infinitely scalable back-office

with AI for insights and case management

Unleash operational data to accelerate work and give leaders end-to-end visibility.  

  • Generate visualizations which give instant answers to operational data questions 
  • Guide back-office employees with concise summaries for cases and documents
  • Let AI mine workflow performance and suggest continuous optimizations
Unlock an infinitely scalable back-office
Empower a new era of innovation

Empower a new era of innovation

with responsible plug-ins for leading generative AI models

Infuse workflows with generative AI with enterprise-grade flexibility, governance, and security.

  • Quickly build powerful AI-powered capabilities
  • Leverage the AI model of your choice
  • Mitigate risk with an AI-powered sensitive data filter

See how generative AI can shift your outcomes into high gear

Pega GenAI™ – a set of 20 generative AI-powered boosters – will be integrated across Pega Infinity™ ‘23, the latest version of Pega’s product suite built on its low-code platform for AI-powered decisioning and workflow automation.

Explore the platform