Adriana Bokel Herde
Chief People Officer and Senior Vice President
Adriana Bokel Herde is Chief People Officer and Senior Vice President, responsible for Pega’s people strategy and operations. In her role, she leads the company’s efforts to attract, develop, and retain the best talent.
For more than 20 years, Adriana has held leadership positions in fast growing companies and is recognized as an innovative, high-performing leader with the ability to architect, execute, and drive business growth. Her areas of expertise include business strategy, talent recruitment and development, diversity initiatives, change management, leadership development, operations, innovation, and employee experience.
Prior to Pega, Ms. Herde was Chief People Officer and Chief Evangelist Officer at PeopleDoc, an HR software provider, where she was responsible for internal people strategy and customer advocacy. Prior to that, she was Vice President of the People Services Organization at Biogen.
Born in Brazil, Ms. Herde has held positions all over the world and is fluent in English, Portuguese, and German. She holds an MBA from the MIT Sloan School of Management, an MA in Adult Educational Psychology & Educational Psychology from Ludwig-Maximilians Universität München, and a Clinical Psychology dual degree from UCLA and Pontificia Universidade Catolica in Rio de Janeiro. She is currently a member of the MIT Women Alumni Leadership team.