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Predictive analytics in banking

With its enormous repositories of transactional and customer profile data, the banking industry is rich with potential for the application of predictive analytics. There’s no better example of applied predictive analytics in banking than Pega’s business process management (BPM) and customer relationship management (CRM) solutions for the financial services sector. Eight of the top 10 global banks use Pega technology for its unique ability to not only implement but also operationalize predictive analytics in banking.

corporate banking satisfaction


Corporate banking satisfaction

Pegasystems and Finextra’s survey reveals insights that can help global banks meet their customer needs across the client lifecycle.



How happy are your banking customers?

Pegasystems surveyed more than 1,000 participants – a combination of consumers and business decision makers from retail banking organizations – to find out.

Pega's adaptive case management simplifies and automates work

Pega Case Management brings together all the people and data needed to get work done efficiently and deliver optimal outcomes.

This solution provides an agile work environment with multi-channel integration, social collaboration and mobile support. Predictive and adaptive analytics provide step-by-step user guidance and decision support to ensure every action is performed efficiently and is compliant with corporate policies and procedures.

Unlike traditional BPM that forces each case to follow a predefined path, Pega's adaptive case management instantly adapts to every situation to help you automate and complete both planned and unplanned work.

Pega also eliminates hardcoded programming that makes traditional applications hard to adapt to diverse channels, regulations, geographies and product.

Benefits of Pega's adaptive case management

With Pega you can:

  • Automate casework. Pega automates a broad range of tasks and intelligently guides work that requires human judgment and flexibility.
  • Engage users across channels. Minimize the time and expense to design and deploy multi-channel applications, such as order management software or predictive marketing applications. Pega's omni-channel UX enables consistent end-user experiences across desktop, mobile, IVR, and social channels.
  • Improve visibility. From inception to resolution, Pega's adaptive case management lets you see and track everything so nothing falls between the cracks. Enjoy real-time tracking of work and escalation control with customizable dashboards, graphs and reports.
  • Adapt automatically. Pega lets you efficiently deliver repeatable and differentiated solutions, adapting and re-using common procedures and policies in multiple customer segments, channels, business units and geographies.

Learn more about adaptive case management from Pega, and about Pega solutions for enterprise marketing automation and an order management system.

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