Personalize customer engagement with Pega Marketing | Pega Skip to main content
close Search
Close search

We'd prefer it if you saw us at our best.

Pega.com is not optimized for Internet Explorer. For the optimal experience, please use:

Close Deprecation Notice

Data Sheet

One-to-one customer engagement: The new normal

Download Now

Using campaigns & segments to push products doesn’t work anymore. You end up bombarding customers with irrelevant messages and they end up ignoring you all together. The process is broken. In today’s world every interaction needs to be about the customer – what they need, right now.

That's the driving force behind Pega Customer Decision Hub. Our always-on, AI-driven engagement engine optimizes each interaction for customer relevance and business value. With a real-time, next-best-action, approach you engage customers 1:1, on their terms – ensuring every interaction is exactly what they need.


Tags

Product Area: Marketing Challenge: 1-to-1 Marketing Topic: Personalized Customer Experiences
Share this page LinkedIn

Related Resources

Virtual Event

PegaWorld iNspire | May 4, 2021

We’re bringing you the most iNnovative tools, ideas, and success stories to get you up to speed – all in a convenient virtual format.

Learn more
Pega Infinity

Pega Infinity™

We’ve brought together customer engagement and digital process automation in one unified portfolio, powered by our visionary no-code platform.

Explore Pega Infinity
Share this page LinkedIn