Pegasystems Named Watchlist Winner in 2017 CRM Watchlist

Pega’s CRM suite of applications honored for its market impact and success

CAMBRIDGE, Mass. – February 6, 2017 – Pegasystems Inc. (NASDAQ: PEGA), the software company empowering customer engagement at the world’s leading enterprises, announced today that it has been named a Watchlist Winner in the 2017 CRM Watchlist. This is the second consecutive year Pega has been named a winner on this list.

The CRM Watchlist recognizes the impact of top CRM vendors that are “making a major impression on a market and actually changing or strengthening that market by its presence,” according to the criteria. Pega’s suite of customer engagement applications, which includes Pega® Customer Service, Pega® Marketing, and Pega® Sales Automation, is powered by the Pega® Customer Decision Hub, which enables organizations to build deeper customer relationships through AI-driven intelligence and decisioning. This ensures Pega clients provide relevant and personalized engagements during every customer interaction.

The CRM Watchlist “is an impact award that identifies the strength, mindshare, and market share a company has in the markets it addresses.” Submissions are judged in 12 different categories: corporate overview, financial overview, management, vision and mission, technology, customers, partnerships, marketing strategy, outreach, market impact, thought leadership, and culture.

Quotes & Commentary:

“We are honored to win this award as it recognizes Pega’s continued leadership in and impact on the CRM market and reflects our ongoing mission to transform the industry,” said Jeff Nicholson, vice president of product marketing, CRM, Pegasystems. “Consumers demand increasing levels of individualization during every brand interaction. In this new era of customer engagement, an entirely new generation of applications are required to power these personalized experiences.”

About Pegasystems

Pegasystems Inc. is a leader in software that streamlines business and enhances customer engagement in Global 3000 organizations. With more than 30 years of proven innovation, Pega seamlessly connects organizations with their customers across multiple channels in real time using market-leading CRM, advanced artificial intelligence, and powerful automation. Pega’s adaptive, cloud-architected applications – built on its unified Pega® Platform – empower people with comprehensive visual tools to easily extend and change applications to meet strategic business needs. For more information on Pegasystems (NASDAQ: PEGA) visit www.pega.com.

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The information contained in this press release is not a commitment, promise, or legal obligation to deliver any material, code or functionality. The development, release and timing of any features or functionality described remains at the sole discretion of Pegasystems, Pegasystems specifically disclaims any liability with respect to this information.

 

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Media Contacts

Lisa Pintchman Rogers
VP, Corporate Communications
[email protected]
+1 617-866-6022

North America:
Sean Audet
Director, Corporate Communications
[email protected]
+1 617-528-5230

Ilena Ryan
Sr. Manager, Public Relations
[email protected]
+1 617-866-6722

Europe:
Joanna Richardson
Director, Corporate Communications
[email protected]
+44 (0) 118 9651 660

Jon Brigden
PR & Communications Manager
[email protected]
+44 (0) 118 9398 584

Pegasystems Inc.
One Rogers St.
Cambridge, MA 02142
U.S.A.
Phone +1 617-374-9600
Fax +1 617-374-9620