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Solution Overview | 01:39

Getting Started: Blueprint your Marketing Transformation

1:1 Customer Engagement Blueprint is an AI Collaboration Tool designed to help users understand, deliver and grow next-best-action marketing programs. In this video, find out how to get started transforming traditional marketing strategies into dynamic, 1:1 customer engagements that deliver value and relevance across channels.

Today's customers expect meaningful, tailored interactions with brands that add value to their lives. This is customer centricity, and it's no longer a nice to have. It's actually a necessity to stay ahead of your competitors. Marketing and data analytics organizations face a critical challenge. How do you create one-to-one connections at scale throughout your customer's journey in the right channel at the right time? This is where Pega's customer engagement blueprint comes in. You don't have to just imagine what it would look like to make personalized decisions for each and every one of your customers in the unique situations they're in. Built on Pega's powerful AI, Blueprint lets you actually see with your own eyes what it would look like to deliver unique, meaningful experiences across channels, speaking in your own brand voice. Imagine collaborating with AI to map out your entire customer engagement strategy in just a few steps. With Blueprint, you could define your brand voice and simulate how these elements will play out in real situations. This isn't just theory. It's a hands-on experience that demonstrates the impact of each decision. You'll leave with a tailored plan and a clear path to deeper, more profitable customer relationships that you can socialize and share with your organization. Blueprint takes the guesswork out and shows you exactly how to achieve personalized one-to-one engagement. Are you ready to revolutionize your customer engagement strategy? Well, you've come to the right place. Kick off your journey to customer centricity and create your Blueprint now.

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