Pega Visual Business Director
Understand the Business Impact of Every Customer Strategy
Pega Visual Business Director offers real-time visibility and control over customer strategy, leveraging the power of Pega Decision Management and Business Process Management to rapidly model and execute an approach. Users will fully understand the likely impact of each decision before they make it – allowing them to adapt the customer experience, optimize productivity and revenue generation potential, and manage any associated risk.
Product Area: Marketing
Product Area: Customer Decision Hub
Topic: Marketing Automation