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eBook

CRM Evolved eBook

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Inspired customers come from extraordinary customer engagement. Discover how Pega's CRM software helps you translate your customer leadership vision into practical, seamless and engaging execution for a Customer Evolved experience.

The four tenets for CRM Evolved are:

  1. Anticipate what’s right for customers
  2. Connect customers to the right people and systems
  3. Manage global complexity for simpler customer experiences
  4. Evolve as fast as your customers

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Product Area: Marketing Product Area: Customer Service Product Area: Sales Automation Product Area: Intelligent Automation Topic: AI and Decisioning Topic: Personalized Customer Experiences Topic: Sales Automation Topic: Customer Service
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