
Pega Always-on Outbound
Make the shift from campaigns to connected conversations
Stop pushing products on your terms – and start engaging customers on theirs. Unlock hidden value by engaging with empathy. Everywhere. Every time.
Available in the Owned Outbound Edition of Pega Customer Decision Hub.
How We Do It
Unleash AI. Jumpstart Relevance. Boost Conversion.
Identify needs in real time
With Pega, you can say goodbye to batch marketing. Every time a customer engages, we use that data to rescore all your propensity models and calculate a new next best action in real time – so you’ll always be relevant.

Trigger proactive engagement
Sending pre-defined segments pre-selected messages no longer gets the job done. With Pega, you’ll instantly recognize when customer needs change and automatically send a personalized message on their preferred channel – helping you increase revenue, reduce churn, and drive long-term loyalty.
Learn moreUnify the customer experience
Outbound in a silo leads to disjointed and irrelevant experiences. At Pega, you get one unified solution to power engagement across all channels – so each learns and adapts with the others. That way your customers get what they need, and you drive more conversions with the same number of touches.

A Pega White Paper
Crossing the chasm: From campaigns to always-on marketing
See how real-time AI can increase engagement, response rates, and customer satisfaction.


A Pega White Paper
Responsible AI: great power requires greater accountability
The benefits of AI are well established, but organizations using AI-driven systems must be accountable for their actions. Beyond the financial and legal risk of “AI gone wrong”, there is a moral obligation to improve AI.
Learn how responsible AI can set higher standards, reduce bias, and promote empathy.