Some CRM deployments can't keep up with the expectations of tech-savvy customers. If your service channels can't readily meet consumer needs, deliver real-time solutions, and address specific issues, they’ll take their business somewhere else. Your CRM tools better be able to scale to your size. The Salesforce Service Cloud has a reputation for showing small and medium-sized businesses how to interact with consumers, record critical data, and make necessary changes to the service process. Then when it's time to scale up, Salesforce lacks the broader utility enterprises demand.
Pega for Customer Service is designed from the ground up to meet enterprise needs — such as the ability to deploy both on-cloud and on-premise and provide real-time analysis and decision-making. In addition, Pega Customer Service links with other offerings, such as Pega Marketing, allowing companies to leverage critical customer data in the quest for a seamless customer experience.
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