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Better outcomes with Pega Customer Decision Hub

Data Sheet

Better outcomes with Pega Customer Decision Hub

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Optimize, every time with decision strategy that drives customer engagement and loyalty. Combine AI-empowered next best actions and industry-leading simplicity with Pega Customer Decision Hub™.

You’re only as good as your last interaction.
Customers expect experiences that satisfy – your retention depends on it. Businesses that bring advanced engagement to every interaction reduce churn and build a brand that’s easy for customers to love. Ensuring this kind of consistency has been notoriously difficult, until now.

Create. Simulate. Deploy. Measure.
Sound techy? It is – for us, not you. Because of the brains behind the Customer Decision Hub, you don’t need to be a programmer to design your customer journey. Pega’s visual tools let you formulate your own next-best-action decisioning strategies and business rules, without coding.

The magic’s in the analytics
Using advanced data, Pega predicts likely customer behavior to inform actionable, easily integrated strategies for smarter customer interactions – and better business outcomes – all in real time. Be flexible and responsive to changing conditions by modifying steps as needed.

Pega Customer Decision Hub brings an adaptable, responsive, automated approach to engagement, with highly relevant customer conversations, driven by data and designed by you. The result? A relevant, personalized, optimized experience created with your customer in mind. Download the data sheet to learn more.


Product Area: Customer Decision Hub Product Area: Marketing Topic: AI and Decisioning Topic: Personalized Customer Experiences

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