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PegaWorld iNspire 2024: Connected Marketing - Bringing Data, Content & Intelligence together for Marketeers (Presentation)

PegaWorld Breakout Session

PegaWorld iNspire 2024: Connected Marketing - Bringing Data, Content & Intelligence together for Marketeers (Presentation)

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Join us for a thoughtfully crafted session with experts from Areteans & Pega, who will talk about deploying a Marketing Analytics Platform that facilitates customer engagement, conversion, and lifetime value through real-time insights and centralized decision-making. Learn how this platform can unify first party & third-party data to extract maximum value, and integration with a decision engine like Pega CDH can enable true omnichannel precision customer engagement.


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Product Area: Platform Topic: Autonomous Enterprise Topic: PegaWorld Topic: Scalability

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