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Maximizing Customer Value Through AI-Driven Relationships

In banking, creating continuous customer value is complicated, and entrenched silos across departments and channels often hinder each customer’s unique journey. Especially during times of disruption, customer interactions need to flow across those functions as missteps in moments of need will impede longer, deeper relationships with your bank.

Hear from Dan Latimore, Chief Research Officer at Celent and Pega’s Marc Andrews and Scott Andrick for a webinar discussing how financial institutions can leverage AI to maximize customer value, at scale and in real-time, by being more relevant, timely, and contextual.


Industry: Financial Services Product Area: Customer Service Product Area: Marketing Topic: AI and Decisioning Topic: Customer Engagement Challenge: Intelligent Automation Challenge: Customer Engagement
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