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Customer Engagement Summit Detroit 2019: Lessons from a Distiller: Leading Digitalization from Automotive to Mobility

In this keynote, John W. Mendel, Former EVP, Automobile Division, American Honda Motor Company, shares a set of lessons – built during his 45-year career as a car guy and now as a distiller – in the context of becoming a more digital automotive AND mobility enterprise.


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Product Area: Platform Solution Area: Customer Engagement Topic: Digital Transformation

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