Skip to main content

We'd prefer it if you saw us at our best.

Pega.com is not optimized for Internet Explorer. For the optimal experience, please use:

Close Deprecation Notice

Video

The Five Principles of an Always-On Customer Experience

Adaptation is everything. Today’s customer knows more about our brand than we do – they constantly research competitors, interact with us on their own terms, flow across channels, and take unpredictable routes to a fluid destination. They give us a narrow window of opportunity to capture their attention – and if we miss it’s, it’s gone forever. Despite this, only 5-10% of organizations can adapt an individual’s experience in real-time, and optimize their path-to-purchase. The rest just can’t move fast enough to stay relevant.

In this video, Pega's Matt Nolan discusses The Five Principles of an Always-On Customer Experience, and explores how truly disruptive companies are raising the bar for customer experience.


Tags

Industry: Cross-Industry Product Area: Marketing Topic: Personalized Customer Experiences

Related Resources

AI in Innovation

Unleash the power of AI innovation

Learn about enterprise AI and how it'll drive the future of business outcomes.

Why Pega

Why Pega?

Uniquely powerful software isn’t the only thing that sets us apart.

Share this page Share via x Share via LinkedIn Copying...