How to Win Over Millennials
Millennials (Gen Y) are a far bigger group than baby boomers, and will soon represent a third of all customers in the marketplace. What should you know?
- They'll command the largest wallet share of any generation in history
- Their expectations for service are based on brands like Amazon, Netflix and Uber
- Their high demands are ever-evolving and you must be agile to keep up
In this eBook you’ll learn how to serve millennials, profit from them and keep them coming back.