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Next-Best-Action Customer Journeys

Companies try to script the perfect customer journey, but customers always choose their own path — they’re in control. That's why with Pega you'll transform your approach, using AI to prioritize across all potential journeys and automatically shift between selling, serving, and retaining in real-time as customers' needs change.


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トピック: AI・意思決定 トピック: パーソナライズされた顧客体験 製品エリア: Customer Decision Hub 課題: 1-to-1 マーケティング 課題: カスタマーエンゲージメント 課題: 顧客生涯価値

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