As cablecos look to grow new and innovative product and solution offerings like 5G and IOT, balancing attractive bundles with optimized pricing will be challenging as competition is increasing. Differentiation, agility, and best-in-class customer experience will be key to coming out on top. Read this whitepaper to learn more about the challenges cablecos are facing and the successes some of the largest telcos have seen with Pega Customer Decision Hub.