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Online Meet-up – 1:1 Customer Engagement

Watch this recording a talk show with industry experts, customers and partners about real digital transformation and successful implementation.

"Customers expect an exceptional customer experience on every channel, at all times. The right strategy and technology are paramount. As a sponsor, we look forward to finding out more about exciting best practices and discussions with guests and participants."

Björn Oehme Director BPM Practice Lead (DACH)

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Experience first-hand case studies from industry leaders, exciting discussions on sustainable customer interaction strategies, and ask the speakers direct questions in this online meeting presented in our talk-show format. Get valuable inspiration on the following aspects:

  • Applying solutions in a fast-moving world, to quickly implement new strategies
  • Focus on proactive customer engagement through convincing, personalized offers
  • Sell intuitively by always offering your customers what they need, even during difficult times

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Experience Pega technology! Experts will show, how to create extraordinary customer experiences and how cross-channel communication can work.

Download presentation slides

Digital Transformation – Our DNA

Keep Customer Preferences in Mind. Communicate Consistently Across Channels.

Speakers

Christiane Stein (Moderator)

Christiane Stein is a news journalist and presenter. For ten years she was News Anchor at the news channel n-tv. The business administration graduate leads through numerous conferences and congresses from industry, business and politics. Her main topics are digitalization, innovations and artificial intelligence.

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Björn Oehme

Director BPM Practice Lead (DACH), Cognizant

Björn Oehme has been leading the PEGA team of the PEGA Practice at Cognizant Technology Solutions in the DACH region since January 2015. For more than 20 years he has been working as a consultant for solution design and project management with the topic of business process automation for customers in Europe. Since 2006 he has been working exclusively with the Pega platform, primarily in the finance, insurance and telecommunications sectors. His focus is on improving customer journeys and customer centricity through data analytics, networking of communication channels, front-end and back-end processes, at best with an agile approach to implementation.

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Christian Wagner

DACH Sales Director Healthcare & Life Sciences, Pegasystems

Christian Wagner leads a dynamic team of experts, dealing with customer-oriented issues in Germany, Austria and Switzerland. He is proud of the “Thought Leadership” culture, which is focused on customer success and positive business results. Last, but not least, to ensure better healthcare in the German, Austrian and Swiss regions.

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Magnus Jalner

Marketing Manager, Haufe Group

Magnus Jalner is responsible for marketing for the HR software Haufe Zeugnis Manager in the corporate and public sector. In addition, he is jointly responsible for the organizational and strategic alignment of the Pega implementation. Prior to this position, he worked for the Toyota and Lexus brands on the expansion of communications around the Olympic Games. He started his career at the German Olympic Sports Federation in the area of Olympic and Paralympic marketing.

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Marco Dürscheid

Head acquisition systems department, DEVK Versicherungen

As head of the Acquisition Systems department, Marco Dürscheid is responsible for the technical and functional development of the PEGA-based, central customer care system of DEVK Versicherungen. Until he took over his current position, the business administration graduate and business lawyer was a department head in the strategic sales management of DEVK.

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Martin Holtz

Senior Solutions Consultant, Pegasystems

At Pega, Martin Holtz focuses on the possibilities of customer engagement. With a background in both presales and sales, Martin combines his technical knowledge of Pega's decision-making capabilities with a strong focus on customer value and business results. Prior to joining Pega, Martin worked for Oracle, Spain and Binary Studio, Ukraine. Martin studied history and computer science in Germany and Brazil.

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