Vodafone is a global telecommunications leader in Europe and Africa. We provide fixed and mobile services to over 340 million customers and across 15 countries. So 340 million customers using your services every day. I'm guessing you guys are working on some new exciting capabilities all the time. That's right, Kerim. Never a dull moment of Vodafone. We're pioneering satellite enabled connectivity with our partner, AST SpaceMobile. Looking to take coverage further than ever before. We recently did the world's first video call using just a standard mobile phone and a commercial satellite.
So that's pretty cool. That means more people around the globe can actually connect with each other. That's right. Well, and that's our purpose to connect everyone. We aim to build an inclusive, sustainable and trusted digital society where individuals and businesses can thrive. As for me, I help empower our people and provide a center of excellence which is delivering global solutions, supercharging our processes, leveraging Pega Platform and Ben, we are very, very happy to be a part of that journey and part of those initiatives that you're driving. So I was hoping that you could share with us how those Blueprints come into the picture in that story? Sure. Blueprint has been a game changer for us.
The fact that anyone can use it anywhere and in real time. So let's dig into a little bit more. In this video, Sure. Well, first of all, we got hands on in a Catalyst session. We allowed our customers to get hands on and we understood the limitations of the product. Then we set about transforming the way we do ideation. We created RUDI events, which is for Rapid Understanding, Design and Innovation. This cuts out months of requirements time and allows our customers to get hands on. Then we boosted our Citizen Developer program, which is done through Pega's app factory.
We add in Blueprint to the front of this. It allows individuals to create something tangible before they've even had to create a rule. And also for our larger and more complex deliveries, there's still no Sprint without a print. This allows our customers to get advanced previews on what they may receive, but also allows us to clarify understanding with our delivery teams, removing some of the iterations and cycles and shortening the whole process. And I just want to clarify, when you say "no Sprint without a print" you're talking about without a Blueprint. You got it, Kerim. That's fantastic. So it sounds like you guys sat back and thought through how you go about ideating and setting out your vision, what your methodology is to build new applications, new solutions, driving the transformation. Did you get a chance to actually put these new methodologies to work in real life use cases?
Yeah, absolutely. We did. We recently radically improved our radio optimization process. We did one RUDI event, two iteration meetings and managed to do delivery within seven weeks of effort. Seven weeks of effort. Well, congrats. That's pretty good. But that wasn't going far enough, Kerim. So we had to look at our budget movement process.
We went from ideation to delivered in less than 40 hours worth of effort. I'm sorry. Did you say 40 hours? That's right, Kerim. Blueprint helps enable our culture. It allows people to experiment with their ideas, to learn fast from them and then create the future. Well, we like that. We like that 40 hour story being able to go from that Blueprint directly live. So, you know, when we heard Simon talk about less rework and driving efficiency, clearly, you've been driving that doubling productivity initiative and you've been successful with those outcomes.
Yeah, absolutely. Blueprint helps us save time and drives efficiency. It definitely allows us to ideate collaboratively. And these aren't just pictures or slides we're creating. We can get an app up and running immediately. Blueprint is truly helping with our legacy transformation. So that's great and we love the partnership with you. So Ben, what does the future look like? I'm guessing that you have a lot of things to do.
Absolutely. So we started looking at legacy documents and systems of information in a whole new way. Now it is food for Blueprint. We're really excited to ingest this to Blueprint, add some of our ambitions and get a completely reimagined solution. Also, we want to drive up our levels of autonomous processing, getting Blueprint to help us identify how we can apply the automation and intelligence to our existing business processes.
