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eBook

How Pega and Salesforce Marketing Cloud work together

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Highly personalized customer experiences have become the single greatest differentiator an organization can possess. Brands are investing in best-in-class marketing stacks to get a competitive but investment alone won’t build long-term loyalty or drive the needed revenue gains.

To make those things happen, you need a central “brain” that connects your amazing customer channels to the real-time capabilities that will advance your business.

In this eBook, learn how to enhance Salesforce Marketing Cloud with centralized decisioning from Pega Customer Decision Hub™.


Balises

Défi: Engagement client Défi: Marketing individualisé Groupe de produits: Marketing Thème: Expérience client personnalisée Thème: IA et prise de décision
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