PegaWorld iNspire 2024: Wipro and Ford Revolutionize the Test Drive Experience for New Vehicle Launches Across Europe (Presentation)

Discover this elevated experience of test drive scheduling for millions of customers, served by 5,000 dealers in 19 countries and 17 languages. Powered by Pega, this innovative omni-channel solution serves multiple selling models like franchise and dealer and is seamlessly integrated with Salesforce front end for country, dealer websites, and Ford's website. Test drive new Ford models and experience for yourself the power of Ford's business vision turned into reality by Wipro in less than six months.