Guide | PDF | 4 Pages
How automakers can put owners first - for real
The automotive industry has undergone major changes in recent years. The introduction of the connected vehicle, new regulation, and increased customer expectations have changed how automakers and dealers interact with consumers. The complex ecosystem surrounding aftermarket services can make it challenging to deliver seamless and consistent service. But it doesn't have to be. Read on to learn how to deliver connected, owner-centric aftermarket services.
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