
Data Sheet
Pega Next-Best-Action for Insurance
Optimize Your Insurance Sales Strategies and Marketing Campaigns in Real Time
KEY CHALLENGE
One-size-fits-all marketing no longer meets the needs of today’s customers. Insurers need to deliver far more relevant, engaging interactions and offers that significantly enhance the customer experience while achieving an effective return on investment.
THE SOLUTION
Pega Next-Best-Action for Insurance turns every interaction into an opportunity to optimize value for your customer and your business. Pega leverages real-time analytics and decisioning to dynamically recommend the most relevant offer. Across every inbound and outbound channel, insurers can deliver intelligent, coordinated campaigns that engage the customer, simplify operations and drive unprecedented returns.
Etiqueta
Recursos relacionados
-
Research and Insights
IA responsable: un gran poder requiere una mayor responsabilidad
-
Guía de producto
Aumente la empatía y proteja los ingresos con compromiso directo
-
Research and Insights
IA y empatía: Combinar inteligencia artificial con ética humana para lograr un mejor compromiso

Investigación y conocimientos recomendados
Vea las novedades, lo próximo y las tendencias actuales.

Por qué elegir Pega
Un software excepcionalmente potente no es lo único que nos diferencia.