Video
Own Paid Channels with Paid Media Manager
Advertisers struggle to engage customers with relevant, timely messages. And that makes sense, because traditional advertising was built to leverage 3rd party data, and target large audiences, not individuals.
Even worse, paid channels are often disconnected from owned, which makes it difficult to know if your advertisements are working.
At Pega, we take a completely different approach. We unify your owned and paid channels to create compelling customer experiences for each individual. With Paid Media Manager, you can do what marketers have wanted to do for years. Use real-time decisioning and AI to “own” your paid channels, and make every experience incredible.
Tag
Risorse correlate
-
E-book
Decifrare il codice del Case Management
-
Video
Presentazione di Pega e Siemens al PegaWorld iNspire 2020: Dalle parole ai fatti, trasformare per sopravvivere e prosperare in un mondo in difficoltà
-
Video
Presentazione di Alan Trefler al PegaWorld iNspire 2020: La piattaforma per le tue piattaforme
Ricerche correlate e approfondimenti
Scopri le novità, le innovazioni e cosa è di tendenza adesso.
Perché scegliere Pega?
Un software straordinariamente potente non è l'unica cosa che ci distingue.