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Case Study

Primerica: Reducing technology sprawl, connecting business and IT

  • Needed to reduce IT sprawl to better align with business objectives
  • Used Pega Platform as a key component in digital transformation strategy
  • Delivered four applications in strong partnership with the business

“A low-code platform like Pega allows us to deliver more quickly. It's been proven to increase speed of delivery with IT and business engaged in value right from the start.”

The Business Issue

Primerica is a 40-year-old financial services company offering a range of products and services, including term life insurance and investments. The organization has a maniacal focus on helping families achieve financial independence through maintaining long-term personal relationships.

As the company has grown over the years, it has added multiple IT applications all developed at different stages. This has led to difficulties in accessing data, the need for IT skills in disparate technologies, and difficulties in partnering with the business. The result was a disjointed experience and an impediment to deliver rapidly.

Primerica decided to embark on a digital transformation journey that focused on reducing technology sprawl, improving IT skills, and bringing IT and business closer together.

The Solution

Primerica saw the Pega Platform as the solution uniquely capable of enabling its digital transformation strategy. The organization chose Pega because of its low-code platform, which allows business and IT teams to work together from the start. In addition, Pega allows Primerica’s teams to leverage reusable components and create a homogenous experience for its users.

The Results

Using Pega, Primerica has delivered three industrial strength applications and an analytics solution which looks for inefficiencies in processes. So far, the organization has seen the following results:

  • Delivering value to the business in days versus months or years
  • Increased customer engagement with open rates >35%
  • 200 out of 500 IT professional are training on the Pega Platform
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Area prodotto: Piattaforma Industry: Servizi finanziari Sfida: Modernizzazione aziendale
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