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An Agile Approach to Relationship Banking

During these uncertain times, helping customers improve their daily lives is more important than ever. When all the rules suddenly change, financial institutions must play a key role in steadying the ship. In today's day and age, that means embracing empathy. Join us as we discuss how a Cincinnati-based bank uses a next-best-action approach to deliver on their promise of putting the customer first. Well even share tips you can use to get new actions to market faster than ever.


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Desafío: Engagement del cliente Tema: IA y toma de decisiones Tema: PegaWorld Área de producto: Customer Decision Hub Área de producto: Marketing

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