Video
SiriusXM amps up personalization
No more coupons. No more one-size-fits-all offers. Instead, SiriusXM is harnessing data to tailor its offers and products to individual customers’ needs. In his keynote at PegaWorld 2019, SiriusXM’s Moshe Pridan gets real about the power of personalization – and how Pega helps retain some very valuable customer relationships.
To learn more about how Pega’s latest technology is redefining engagement, watch the full keynote.
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