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PegaWorld
June 7-9, 2026 | Las Vegas, NV

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Session: Partner-Led

Blue Cross Goes Bold: Accelerating Sales with Pega-powered Automation and Virtusa

Date and Location

TBD

Speaker(s)

  • Treena Mason
    EVP and Chief Sales Officer
    BCBS Kansas

Blue Cross Blue Shield of Kansas is rewriting the sales playbook. With Virtusa and Pega Sales Automation, they've ditched legacy tools for a sleek, AI-driven platform that accelerates Medicare and commercial sales. The payoff? Faster cycles, smarter personalization, and empowered teams ready to win big. See how this bold transformation empowers teams to sell with heart, precision, and Pega power!



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