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PegaWorld
June 7-9, 2026 | Las Vegas, NV

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Session: Pega-Led

Next Best Action in Action: Success Stories Across Telco, Financial Services, Insurance & Healthcare

Date and Location

TBD

Speaker(s)

  • Jo Allen
    Marketing & Decisioning GTM Director
    Pega

Want proof that next best action works? Hear how top organizations use Pega Customer Decision Hub™ to transform engagement across the entire customer lifecycle from acquisition to retention. Learn the theory behind effective next-best-action strategies and how great use cases deliver results. Walk away with real-world strategies, measurable ROI, and use cases you can apply immediately.



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