Skip to main content

We'd prefer it if you saw us at our best. is not optimized for Internet Explorer. For the optimal experience, please use:

Close Deprecation Notice

Pega 1:1 Strategy Optimizer

Put customers first. Maximize lifetime value.

See how you can take the Pega Customer Decision Hub™ to the next level – by centralizing strategies,
moving agilely, and perfecting the experiences that matter most.

How We Do It

A single suite of AI-powered solutions

Value Finder

Identify underserved customers

Bombarding customers with irrelevant messages doesn't benefit anyone.

Pega Value Finder analyzes your next-best-action strategies, identifies underserved customers, and suggests ways to improve – so your customers get a more relevant experience, while you earn the right to expand your relationship.

Learn more
1:1 Operations Manager

1:1 Operations Manager

Create new, empathetic experiences

After you identify a need, you need to move quickly before your window of opportunity closes.

Pega 1:1 Operations Manager provides a one-stop shop to plan, build, test, and deploy changes to your next-best-action strategies – so you can respond to customer needs, competitive threats, or market changes in real time.

Get the data sheet


Proactively assess next-best-action performance

Once deployed, Action Performance Tracker automatically monitors your next-best-action performance and proactively triggers alerts whenever there is a significant change in sends, impressions, or accepts.

This way you’ll know what’s working, what’s not, and where additional changes may be needed.

Action Performance Tracker

Scenario Planner

Optimize performance across programs

Before finalizing any additional changes, you need to assess the impact across your organization.

Pega Scenario Planner empowers you to test various strategies; explore trade-offs; and optimize across lines of business, channels, and KPIs – all to ensure you're delivering significant impact to your top and bottom line.

Share this page Share via x Share via LinkedIn Copying...