Digital Transformation

Get inspired by our keynotes

Adriana Gascoigne

Founder & CEO

Adriana is the Founder and CEO of Girls in Tech, a San Francisco-based non-profit organization devoted to empowering, educating and engaging women in the tech industry across 43 chapters in 32 countries. No stranger to growing brands and building amazing companies, Adriana has worked with tech companies like Indiegogo, Oracle’s Involver, and She has also served in executive roles at Ogilvy & Mather, Interpublic Group of Companies, Social Gaming Network (SGN), and SecondMarket.

Adriana holds a bachelor’s degree in Sociology with a concentration in Organizational Studies from the University of California at Davis, and received a certification from El Tecnologico de Monterrey in Aguascalientes, Mexico. She is a Singular University Impact Fellow Scholarship Recipient, was named one of the 20 most influential Latinos in technology in 2018 by CNET and 2018 Pioneer Leadership Award winner at the Silicon Valley Latino Leadership Summit. Adriana is an author and will be publishing her first book, Tech Boss Lady, in June 2019.

Keynote: Girls in Tech: Empowering the next generation of female leaders

Moshe Pridan

SVP Business Solutions Management

Moshe Pridan works as Sr. Vice President of Business Solutions Management at SiriusXM, where he is responsible for the delivery of technology solutions in support of Sirius XM’s business. In this capacity, Moshe drives enablement and innovation for all subscription lifecycle activities. Moshe leads Sirius XM's Digital Experience organization alongside his counterparts in Marketing. Moshe is responsible for Contact Center Technologies, Financial, Supply Chain and Middleware applications, as well as integration of new programs.

Prior to his time with SiriusXM, Moshe filled various technology and consulting leadership roles for large companies, including Amdocs, Partner Communications and PwC.

Moshe holds a Master of Business Administration degree from Georgetown University. He also holds a Bachelor of Arts degree in economics and accounting from The Hebrew University.

Keynote: Up, up, and Away: Unleashing the Superpowers of Pega Infinity

Kerim Akgonul

SVP Products

Kerim Akgonul is Senior Vice President of Products, responsible for the company’s suite of Customer Relationship Management (CRM) applications, including Pega Customer Service, Pega Marketing and Pega Sales Automation, as well as our Case Management, Decisioning, Mobile, and BPM software.

Kerim began his career at Pega developing applications for customers in financial services and insurance, and he put his customer-centric perspective to work in establishing the company’s product management function. Early in the company’s history, Kerim recognized the power of connecting back-end operations to front-end, customer-facing applications and has focused the product management team on applications that allow business visionaries to innovate how their organizations interact with customers.

Kerim is focused on leveraging technologies such as mobile, cloud, social, IOT and analytics to support business users. He is an advocate for building software that makes the underlying technology transparent and serves the needs of the business. This focus on business impact has contributed significantly to the company being recognized as leaders in CRM, Case Management and BPM.

In addition to leading the Product Management function, Kerim also established the company’s eLearning Platform,, which provides the courses and training necessary to become a Pega Certified Professional. To date, Pega Academy has delivered more than 1.5 million lessons to more than 36,000 students around the world.

Kerim holds a BS in Mathematics and Computer Science from Indiana University of Pennsylvania.

Keynote: Up, up, and Away: Unleashing the Superpowers of Pega Infinity

Rob Walker

Vice President Decision Management and Analytics

Dr. Rob Walker is Vice President, Decision Management at Pegasystems. Prior to the acquisition of Chordiant by Pegasystems in April 2010, he was responsible for managing the strategic direction and development of Chordiant’s industry-leading predictive decisioning technologies. As a member of the office of the CTO, Rob also provided support to Chordiant’s global sales activities and partnership initiatives. He joined Chordiant when the company he co-founded in 2000, KiQ Ltd., was acquired by Chordiant in December of 2004. KiQ was a specialist provider of decision management and predictive analytics software.

Prior to joining Chordiant, Rob spent eight years in positions of increasing responsibility with leading global information technology consulting firm, Capgemini. From 1999-2000, he served as Program Director for Capgemini during which time he was responsible for the creation, development and evangelization of technological innovations in the area of Information Capitalization (business intelligence and predictive analytics). Rob holds a Ph.D. in Computer Science from Free University in the Netherlands.

Keynote: How About Some Empathy? Empathetic AI—The Evolution of AI for Business

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