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Customer Engagement Summit Detroit

Thanks to all who joined us on September 19th. We hope the event inspired those who attended to think about how they can future-proof their technology by empowering front-line staff, creating operational efficiencies, and transforming the customer experience.

Watch Replays

The Heart of Digital Transformation

In his keynote, Pega Founder and CEO Alan Trefler outlined a vision of a future-proof architecture for the next phase of digital transformation. Watch this video to learn how Pega is building technology to drive real transformation and real results.

Lessons from a Distiller: Leading Digitalization from Automotive to Mobility

In this keynote, John W. Mendel, Former EVP, Automobile Division, American Honda Motor Company, shared a set of lessons – collected over his 45-year career as a car guy and now a spirits distiller – to help the audience create a more digital automotive AND mobility enterprise.

Becoming Your Organization’s Own Digital Hero: Lessons from FordDirect

In this keynote, Robert Skinner, VP, Digital Strategy and Marketing Technologies, FordDirect, shares lessons learned in becoming a DX hero within his organization, including the art of storytelling and orchestrating behavior changes.

Tech Mahindra: Reimagining Warranty for the Digital Age – Opportunity and the Business Case

Aftersales warranty, business processes, and systems present significant opportunities for improved efficiency and effectiveness. However, identifying the business case is challenging. Watch this short by Srinivas Vadlamani, Delivery Head - Pega & CX, Tech Mahindra, and Joe Werth, VP, Integrated Warranty, Navistar, to gain insights on the journey towards aftersales transformation.

Infosys: Supercharge your ERP with Pega and DPA

Watch this short talk by Himanshu Arora, AVP, Group Practice Engagement Manager, Infosys, and Carolyn Rostetter, Senior Director, Industry Principal, Manufacturing & High-Tech, Pega, to combine process mining with the power of case management, intelligent decisioning, and robotics – to move customizations out of your ERP.

Incessant & RuleTek: 5 Top Tips for Leveraging UI/UX to Transform the Customer Experience

Some 80% of senior executives believe customer experience is an essential part of their business strategy. But, creating amazing digital customer interfaces isn’t easy. Watch this short talk to learn how customers around the global are leveraging UI/UX across all Pega apps to transform the customer experience.

Up, Up, and Away: Unleashing the Superpowers of Pega Infinity™

Watch this session to see Jennifer Gill, Senior Director, Technology Product Marketing, Pega, deliver insights into how AI enhances customer engagement. She also demonstrates how Pega Infinity’s new streamlined architecture can empower your citizen developers to build and deploy dream applications, allowing you to serve your customers with empathy and excellence.

Scaling IoT in Manufacturing

Industrial Internet of Things (IIoT) has shown initial signs of success but needs to scale exponentially to realize meaningful business value incorporating the advancements and lessons learned over more than three decades. In this presentation, Raj Radhakrishnan, SVP & Global Markets Leader, Manufacturing, Logistics, Energy & Utilities Business, Cognizant, discusses how a connected industrial enterprise can scale and finally reap benefits from IIoT, informed by discussions with clients across multiple industrial sectors.

Transforming Aftersales: How to Ensure Aftermarket is not an Afterthought

In a recent panel discussion moderated by Carolyn Rostetter, Senior Director, Industry Principal, Manufacturing & High-Tech, Pega, four aftersales experts shared their digital transformation strategy and the journey, along with the key challenges and industry trends that they dealt with along the way.

Mastering the Moments That Matter: Consumer Expectations for Automotive and Mobility Experiences

In a world where the vehicle may no longer be the headline of the story, Lauren Fix, The Car Coach®, discusses what good customer experience looks like so auto industry experts can pivot and not lose the current and next generation of consumers, or damage an iconic product brand.

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