Session: Panel
AI Empowerment: How Customer Decision Hub Arms Marketers with AI 2024 Vision & Roadmap
Date and Location
June 10, 2024, 3:15PM - 4:00PM PDT
Premier Ballroom 316
Speaker(s)
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Kyle MundervilleProduct Marketing ManagerPegasystems
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Annette KerlinDirector of Specialist Solutions ConsultingPega
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Vince JeffsSenior Director, Product Strategy - Marketing & DecisioningPega
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Shoel PerelmanVP Product - 1:1 Customer Engagement, Decisioning & AIPega
Personalized customer engagement is poised to take full advantage of everything AI has to offer. But to meet its potential, AI must be able to support resource management, journey orchestration, real-time learning, and program optimization.
Join this session to hear directly from Pega Product Strategy and learn how we are taking Customer Decision Hub to the next level by empowering marketers to optimize strategic objectives like revenue growth, customer satisfaction, profitability, and more.