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Session: Panel

AI Empowerment: How Customer Decision Hub Arms Marketers with AI 2024 Vision & Roadmap

Date and Location

June 10, 2024, 3:15PM - 4:00PM PDT
Premier Ballroom 316

Speaker(s)

  • Kyle Munderville
    Product Marketing Manager
    Pegasystems
  • Annette Kerlin
    Director of Specialist Solutions Consulting
    Pega
  • Vince Jeffs
    Senior Director, Product Strategy - Marketing & Decisioning
    Pega
  • Shoel Perelman
    VP Product - 1:1 Customer Engagement, Decisioning & AI
    Pega

Personalized customer engagement is poised to take full advantage of everything AI has to offer. But to meet its potential, AI must be able to support resource management, journey orchestration, real-time learning, and program optimization.

 

Join this session to hear directly from Pega Product Strategy and learn how we are taking Customer Decision Hub to the next level by empowering marketers to optimize strategic objectives like revenue growth, customer satisfaction, profitability, and more.



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