Session: Client-Led
Simplifying Credit: Bradesco’s AI-powered Retail Revolution
Date and Location
June 9, 2026, 2:15PM - 3:00PM PDT
Chairman's Ballroom 363
Speaker(s)
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Marcelo PeregoSenior Manager Credit TransformationBanco Bradesco
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Mariana Marchioli GarciaCredit Product ManagerBanco Bradesco
Credit doesn’t have to be complicated. Bradesco, one of the leading banks in Brazil, is transforming retail credit operations with Pega Intelligent Automation. Learn how the bank is leveraging Pega to accelerate time-to-market while creating a hyper-personalized credit analysis journey — proving that technology and internal user experience can evolve together for the benefit of the end customer.