Customer Engagement Summit Edinburgh

Paul de Laat joined British Gas in 2016 and is the Data, Insights & Customer Value Management Director. Paul leads a team of 200, driving the transformation around Data, MI, Analytics, Customer Insight and Customer value management.

Prior to joining British Gas, Paul was the Customer Insight Director at the John Lewis Partnership. Paul held similar roles at Lloyds Banking Group, Vodafone Group, Orange, O2 and Thomas Cook.

Phil Andrew is the chief executive of StepChange Debt Charity, the largest specialist provider of free and independent debt advice in the UK, with over 1,500 colleagues supporting 620,000 people a year with problem debt. Phil was previously the chief executive of Working Links which provides innovative interventions to disadvantaged and socially-excluded groups within the UK, Ireland and the Middle East. He has also held a number of senior positions in the UK and France including Chief Executive for Sodexo Justice Services and Chief Financial Officer for Sodexo UK and Ireland and worked in a number of international businesses based in the UK, Ireland, Asia and Russia.

Wullie leads the Marketing Analytics capability for CYBG with responsibility across predictive modelling, customer analytics and decisioning. Leveraging new capabilities and technologies to deliver incremental value has been a key deliverable in recent times.  Wullie has held a variety of roles across CYBG including finance, technology and management information. Across each of these areas, a core discipline has been the bridge between technology and business communities to drive forward transformational change.

Tom Libretto is Chief Marketing Officer and Senior Vice President, responsible for global marketing initiatives within Pega. Tom has more than 20 years of marketing leadership experience in global technology organizations including Lotus, IBM, Nokia, and most recently as managing director, global head of digital experience at JPMorgan Chase (JPMC), the largest bank in the US. His multi-disciplinary background includes B2B and B2C marketing and sales experience as well as product management, corporate strategy, and business development roles.

While at JPMC, Tom was responsible for defining and executing digital transformation initiatives for the firm, directing digital marketing, social media, brand activation, email marketing, marketing automation, CRM/Business Intelligence, web, mobile, sales enablement, and marketing operations.

Simon is responsible for Pega’s Government and Public Sector business in the UK, working with some of the most complex Government organisations to deliver transformational projects, aid efficiency and increase the users digital experience. Simon held a number of leadership positions in leading UK technology and communications companies prior to joining Pega. He lives in Cheshire with his wife and three children and is a keen cyclist.

Andi is a technical thought leader who partners with Pega’s Sales teams to propose solutions that meet clients’ complex needs through highly engaging demos, sound Proof of Concepts, architecture presentations and ROI models.

Prior to joining Pega, Andi spent 15 years in the media industry which has fostered a fantastic ability to connect with customers and truly understand their needs, showing them a better way of tackling their complex business problems and enterprise transformations.

Philip helps organisations understand how Pega’s suite of solutions can help transform their businesses and put their customers at the centre of what they do.

Prior to joining Pega, he accumulated 10 years of experience designing and implementing enterprise business solutions in the Insurance industry.