Session: Client-Led
Orchestrating the Next Best Trip: How Transavia Achieved Uplift and Happier Customers
Date and Location
June 8, 2026, 3:15PM - 4:00PM PDT
Chairman's Ballroom 355
Speaker(s)
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Max MeijerProduct Owner Marketing AutomationTransavia
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Bram van EssenBusiness Analyst/Decisioning ConsultantTransavia
Think of Pega Customer Decision Hub™ as a quiet co-pilot: It ranks flights, ancillaries, and service plays in the moment across all channels. Help first in stressful situations, personalization when it counts. See how the power of Customer Decision Hub helps Transavia run a large, always-on catalog (300k+ offers per channel) and engage 1 million+ customers daily, improving loyalty signals like NPS while increasing conversion and revenue in all channels.