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Driving Efficiency and Effectiveness in Insurance with SmartBPM®
Ten of the top twenty U.S. insurance carriers have chosen Pegasystems
to implement a
wide range of applications, from new business to underwriting,
rating, claims, customer service, and marketing. While
their needs are different, they have all chosen Pegasystems
for the same reason: Pegasystems drives the growth
of their business by enabling them to optimize processes
iteratively. Organizations can do more than react to
change — they
can “Build
for Change®,”
implement solutions in quick order, realize ROI quickly,
and enjoy increasing returns on a continuous basis.
This represents a paradigm shift from the "build it,
leave it, replace it" status quo.
Pegasystems provides business people and IT with a unified environment
for modeling and executing business processes that
makes it easier for business and IT to collaborate
on solutions. This unified environment gives insurers
a way to represent all of their rules and policies
— the heart and soul of any insurance organization — and
make them more manageable and accessible across the
enterprise. It provides insurers with the tools they
need to automate work and also to manage change to
drive the efficiency and effectiveness of their business.
Leading, Insurance-Specific Technology
Pegasystems' insurance solutions are built on the company's leading
SmartBPM® Suite, which includes Pegasystems' leading
business-rules engine, PegaRULES®. As
a recognized leader in both BPM and business rules, Pegasystems
can address carriers' needs for process-intensive
applications such as new business, customer service,
and claims processing; as well as decision-intensive
applications such as underwriting and rating. The unique
unified environment enables carriers to build automation
and compliance into their process applications, ensuring
best practices are enforced; and at the same time introduce
governance to their decision-intensive applications,
ensuring that new rules go through the proper qualification
steps.
Pegasystems makes it easy for insurance carriers to benefit from this
technology with an Insurance Industry Framework™ that
encompasses best practices for building scalable, extensible
insurance applications. The framework leverages the
IBM Insurance Application Architecture (IAA) and ACORD
standards for faster time to market, as well as Pegasystems’ Product
Configuration Framework™, to address insurance carriers'
complex policy-configuration issues.
Together, these tools can be marshaled to address business challenges,
including:
- Legacy Transformation — Pegasystems provides
a critical bridge from carriers' existing legacy
environments to a modern, flexible application
platform. Pegasystems' industry-leading business-rules management system
allows companies to gradually migrate application functionality from
inflexible systems that are difficult to maintain and update into a
highly flexible, component-based system.
- New Business Acquisition — Pegasystems helps
carriers automate often-manual new business processes
for quotation, underwriting, booking, and document
generation — driving not just efficiency through
greater automation, but also more effective adherence
to underwriting and portfolio guidelines.
- Express Claims Processing — Pegasystems can automate key activities to speed the handling of claims and reduce the cost of processing and settling claims.
-
Event-Based Marketing — Pegasystems can deliver value from your company's vast stores of customer data by proactively marketing highly targeted add-on products and services to existing customers, based on major life events that shape their needs and purchases.
- Contact Center Customer Service — Customer Process Manager™ helps customer service representatives resolve most service requests at the point of customer contact, minimizing the need for further contact and back-office processing.
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Learn how businesses use SmartBPM to achieve new levels of growth, productivity and compliance.

Combined Ratio Falls with Express Claims Processing
Consolidated Billing Raises Customer Satisfaction and Efficiency
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