Insights from Pega Thought Leaders

Looking Forward to PegaWORLD and Hearing from our Public Sector Customers on their Success

May 22 2013 | Author: Cathy Novak
I am excited to attend my first PegaWORLD conference June 9-11 at the Rosen Shingle Creek Hotel in Orlando.  In the five months I have been with the company, I have been amazed at how transformational Pega technology is and the staggering results o...
Posted In: BPM, CRM | Tags: PegaWORLD, NASCIO, NSW, accenture, IDC, Texas

Stop Marketing to Mr. and Mrs. Average!

May 20 2013 | Author: Russell Palmer
I recently returned from a family vacation to Florida. I live in Europe so I'm always interested to note the differences between the sights and sounds of home and those in the US. However, there were some things that were very similar, such as the way the...
Posted In: Decision Management, Marketing Automation | Tags: 4G, LTE, CSP, customer service, CRM, CPM

Creating a Segment of One through Predictive Personalisation

May 16 2013 | Author: Tony Tarquini
Most sane marketing people would agree that the objective of marketing is to maximise customer satisfaction and sales at the optimal price. Decades of economic and business theory and analysis has been ploughed into describing how to get there, involvin...
Posted In: Customer Service | Tags: customer service, customer satisfaction, nba

PegaWORLD 2013: Where your peers and their success take center stage

May 14 2013 | Author: Tom Erskine
Anyone who has attended PegaWORLD can tell you it is very different from your typical enterprise software vendor conference.  At PegaWORLD we provide the ‘stage’, but we aren’t the ‘show’.That spot goes to our customers.  This year w...
 

Instant Gratification

May 13 2013 | Author: Terri Pennypacker
I admit it.  I am a sucker for the impulse ‘purchase’ displays that have multiplied lately in strategically placed areas at all my usual haunts…grocery checkouts are the worst.  Do I really ‘need’ the milk chocolate salted caramel pr...
Posted In: CRM | Tags: CRM, CPM, customer service, customer experience, cross-sell, upsell

Profitability is on the Rise - What Do Property & Casualty Insurers Do Now?

May 08 2013 | Author: Thomas Harrington
According to a recent article in Property & Casualty 360 , last year the insurance industry had its best underwriting performance since the global recession. While underwriting performance still lags historical production, it is no doubt trending upwa...
Posted In: Case Management | Tags: underwriting, p&c, property & casualty, PropertyCasualty360, ACORD LOMA

Taking BPM to the Next Level with DCM

May 01 2013 | Author: Matt Shannon
Dynamic Case Management (DCM) and Business Process Management (BPM) solutions have evolved significantly over the past several years – making it increasingly difficult to understand the differences between the two technologies.  Forrester Researc...
Posted In: Case Management | Tags: DCM, BPM, Case Management, Forrester

Can Systems Support Business Ethics?

Apr 29 2013 | Author: Tom King
As someone who’s passionate about the insurance industry and business in general, I’ve been following current events related to ethics and morality in business as of late.  From the financial crisis to several corporate scandals, including flat...
Posted In: Customer Service | Tags: ethics, morals, insurer, Nippon Life

Intelligent Government Adapts at the Speed of Data

Apr 24 2013 | Author: Cathy Novak
We are constantly hearing about smart government these days, both from several vendors’ marketing campaigns and from government clients. As is often the case with catchwords, the phrase “smart government” construes different meaning, depending on ...
Posted In: Case Management | Tags: public sector, build for change, government forum, smart government

Getting Back to the Dog-Gone Basics of Customer Service

Apr 22 2013 | Author: Eric Deitert
Trust is a funny thing.  Everyone wants to appear trustworthy; many strive for years to earn trust, and with one slip-up all your effort can go down the drain in a blink of an eye.  I always say I have never met any “person” more trustworthy...
Posted In: Customer Service | Tags: insurer, customer service, CRM, multi-channel

Pages

Subscribe to Insights from Pega Thought Leaders