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Analyst report

Pega ranked highest across all Use Cases by Gartner

gartner sfa cc 2022 image

For the second year in a row, Pega has been recognized in the Gartner® Critical Capabilities for Sales Force Automation. Pega Sales Automation offers best-in-class technology that optimizes seller experiences. Read the report to see how Pega’s SFA platform was evaluated.

The Gartner report outlines that, as an application leader supporting CRM sales technology, you should:

  • "Prioritize SFA platforms that integrate with a broader range of external buyer engagement channels and internal collaboration suites
  • Identify vendors that demonstrate increasing platform agility and innovation, and that have the ability to extend business processes into omnichannel sales scenarios, create chatbot experiences for sales use cases, and improve the seller experience
  • Scrutinize AI-guided selling capabilities by understanding the scale of data signals captured into their machine learning models, and your organization’s ability to configure the data parameters in an easy-to-understand format"

Gartner, Critical Capabilities for Sales Force Automation, Adnan Zijadic, Ilona Hansen, Steve Rietberg, Varun Agarwal,21 September 2022

GARTNER is a registered trademark and service mark of Gartner, Inc. and/or its affiliates in the U.S. and internationally and is used herein with permission. All rights reserved.

Gartner does not endorse any vendor, product or service depicted in its research publications, and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner research publications consist of the opinions of Gartner’s research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.

Gartner, Inc. as part of a larger research document and should be evaluated in the context of the entire document. The Gartner document is available upon request from [Pegasystems].

This graphic was published by Gartner, Inc. as part of a larger research document and should be evaluated in the context of the entire document. The Gartner document is available upon request from [Pegasystems].