Pular para o conteúdo principal

We'd prefer it if you saw us at our best.

Pega.com is not optimized for Internet Explorer. For the optimal experience, please use:

Close Deprecation Notice

Presentation

PW 2014 Presentation: TCS: Keep it Simple Yet Win at Every Touchpoint of the Customer Journey

Log In to View

GEETALI RAJ, HEAD PRE-SALES, ENTERPRISE BPM SOLUTIONS, TCS
RANJITH JAYARAMAN, ENTERPRISE BPM SOLUTIONS AND BUSINESS DEVELOPMENT, TCS

In every business, whether a bank, retailer, communications provider, insurer or a services provider such as TCS, the customer journey has many important aspects that are often overlooked or ignored, yet they can strongly influence customer buying decisions. Provisioning a state of the art interface and handling multiple channels and devices is essential but there is more to a successful customer journey. We must understand and respond to the client sentiment.

In this session you will learn:

  • How to understand customer intention over and above customer need
  • How to simplify and enhance customer experience
  • How to harness the power of Pega software to raise the emotional and engagement quotient of your offering

Tags

Recursos relacionados

Best of Pega

Pesquisa e insights recomendados

Veja o que há de novo, o que vem a seguir e o que está em alta no momento.

Navegar na coleção
Why Pega

Por que a Pega?

Um software extraordinário não é nosso único diferencial.

Saiba mais
Compartilhar esta página Share via x Share via LinkedIn Copying...