PegaWorld 2018: Combining digital, inbound, outbound, and event-based marketing to deliver transformational results (Video)
Discover how Etisalat has driven a 15% increase in revenue by implementing an omni-channel marketing solution that brings together innovative digital, agent assisted, and location-based marketing strategies with analytics and artificial intelligence, providing personalization and optimization across the B2C and B2B customer segments.
Industry Group: Provedores de serviços de comunicação
Área do produto: Marketing
Assunto: Automação de marketing