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Taking on Retention with One-to-one Service

SiriusXM uses Pega Customer Decision Hub™ for its customer retention solution balancing churn and revenue. The organization services 34 million customers supported by 10 call centers located around the globe. By utilizing IT and marketing solutions, SiriusXM has found a track to retain customers while driving revenue goals. In this session, learn how the team achieved this by using a rigorous testing approach to identify the right one-to-one experience.


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Area prodotto: Customer Decision Hub Argomento: Esperienze clienti personalizzate Argomento: IA e processo decisionale Argomento: PegaWorld Industry:  Media e pubblicità

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