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Vodafone Spain: Embracing Always-On Customer Engagement

Now more than ever, Vodafone’s customers follow a non-linear, cross-channel, and increasingly digital-first journey when making purchase decisions.

Hear about Vodafone Spain's transformation to an “always-on” engagement model, which enables them to deliver hyper-personalised interactions in every channel – and in real-time.


Challenge: Operational Excellence Product Area: Customer Service Topic: Digital Transformation

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