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Shift to Customer-Centric Engagement through AI

Join Vince Jeffs, Director of Strategy and Product Marketing at Pegasystems and Jim Saleh, Sr. Director, Process Automation CoE at Scotiabank for Shift to Customer-Centric Engagement Through AI to learn what’s driving this shift, the role of AI, and the steps Scotiabank has taken to revolutionize engagement and experiences for their customers.


Product Area: Customer Decision Hub Topic: AI and Decisioning Challenge: Customer Engagement Industry: Cross-Industry
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