PW 2014 Video: TCS: Reimagining Growth and Profitability by Delivering Customer Engagement in Insurance

VINOD KACHROO, GLOBAL CHIEF TECHNOLOGY OFFICER, INSURANCE AND HEALTHCARE, TCS

Developing a robust customer engagement strategy is paramount to succeeding in today's digital economy. A strategy built on outside-in thinking that steps into the customers' shoes provides leading insurers maximized growth and optimized cost agendas. By leveraging Digital Forces and Internet-of-Things architecture, insurers successfully enable agents and customers to make better decisions by providing an always-connected, integrated experience. Through a strong emphasis on creative design, customer experience and process automation, we will examine relevant case studies showing that insurers have turned to TCS/Pega solutions to create next-generation platforms for customers and distribution teams.

In this session you will learn:

  • How to leverage Digital 5 forces and IoT architecture for business transformation
  • How to transform your distribution channels from sales-centric to customer engagement-focused
  • How to drive "true" value add consumer engagement in insurance