Skip to main content

We'd prefer it if you saw us at our best.

Pega.com is not optimized for Internet Explorer. For the optimal experience, please use:

Close Deprecation Notice

Data Sheet

Pega Marketing for Communications

Download Now

KEY CHALLENGE

Traditional campaign management tactics inundate customers with irrelevant and inconsistent offers and experiences. The result is unhappy customers, low offer conversion rates and excessive customer churn. Simply automating outbound marketing is no longer sufficient in today’s customer-driven world.

THE SOLUTION

Pega Marketing for Communications brings together inbound, outbound and event-based marketing to deliver engaging communications across all channels and devices. Move beyond transactional messaging to a real-time conversation with your customers by delivering the right message, at the right moment, via the right channel.


Tags

Industry: Communications Service Providers Product Area: Marketing Solution Area: 1-to-1 Marketing Solution Area: Customer Lifetime Value Topic: Personalized Customer Experiences

Related Resources

Best of Pega

Recommended research & insights

See what’s new, what’s next, and what’s trending right now.

Browse collection
Why Pega

Why Pega?

Uniquely powerful software isn’t the only thing that sets us apart.

Find out more