Engage Constituents With Real-Time, Next Best Action Intelligence
You need to engage your constituents, ensure they use your services, and make sure they have a great experience, but it’s important to manage that engagement efficiently, and contain costs wherever possible.
To do this, you have to take the right action at every constituent touch, making sure that each and every conversation delivers exactly the right message, and the right level of service. You want to provide a great experience while minimizing the cost-to-serve each individual.
Leveraging Big Data and analytics is critical, but the real value comes when you can turn constituent data into insight, then immediately convert those into actions – which means making coordinated decisions in real-time, across all your channels.
Whenever you interact with a constituent, Pega analyzes all the potential actions you might take – like opening a service case, initiating a compliance plan, or starting a collections process – then pro-actively determines exactly the right action for the moment.