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Customer Experience 2.0 – How the level of automation becomes a competitive advantage in customer interactions (Deutsch)

Marketing automation is playing an increasingly important role in the personalization of customer communications. However, the complexity associated with automation is still underestimated. Especially since it is not only about the right platforms and architectures. A successful transformation requires additional dimensions. The pure focus on technology has been proven to lead to failed projects. In this webinar, we will show what needs to be considered when using technology and AI.

Learn more in this webinar:

  • How to get an overview of your competitiveness with simple means
  • How automation becomes a competitive advantage for your business
  • What you need to consider when it comes to automation


Product Area: Marketing Product Area: Platform Solution Area: Customer Engagement Topic: AI and Decisioning Topic: Digital Transformation

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